Apr 24 2009

By some estimates, video of Boyle’s performance of “I Dreamed a Dream” on Britain’s Got Talent has already asmassed more than 100 million video views on the Web. However, according to The Times of London, Britain’s ITV - who owns the rights to the show - and YouTube - where most of the views have taken place – have been unable to reach a revenue share deal, meaning no ads have been served, and more than a “million-pound windfall” has been missed.

I think we can safely call this a licensing fail.

Comments (View)
blog comments powered by Disqus
Page 1 of 1